FORT LAUDERDALE, FLORIDA, August 7, 2020 – – Splash Beverage Group, Inc. (OTC PINK: SBEV), (www.SplashBeverageGroup.com) a portfolio holding company of leading beverage brands, announced the appointment of Full Clip Distribution (www.FullClipCraft.com) to deliver Splash’s “SALT Naturally Flavored Tequila” in Texas to all Total Wine (www.TotalWine.com ) locations and other retail locations.
“Total Wine is the country’s largest retailer of its kind, and Full Clip is the perfect DSD (direct store delivery) distribution partner to supply this demand,” said Robert Nistico, Chairman and CEO.
According to leading market research company, Technavio, numerous large players are focusing on acquiring smaller players to gain access to new tequila drink products and technologies and boost their market presence. In addition, it has been observed that the rising number of mergers and acquisitions is driving the market for tequila in the US. The growing popularity of consumption of tequila drinks among consumers, especially millennials will further encourage the adoption of strategic mergers and acquisition.
Bacardi announced a deal worth more than USD 5 billion for an agreement to acquire Patrón Tequila in January 2018. Research analysis on the tequila market in the US identifies that the increasing number of mergers and acquisitions will be one of the major factors that will have a positive impact on the growth of the market.
“We are pleased to be in partnership with a caliber of brands that can act as a foundation toward Splash’s unique Tequila innovations becoming a household name,” Nistico stated.
SALT Naturally Flavored Tequila is 100% agave, 80 proof naturally flavored tequila. SALT Tequila is remarkably smooth with a clean and delicate taste. Grown, distilled, and bottled in the region of Jalisco Mexico, each handcrafted bottle of SALT Tequila is the result of years of hard work, determination and countless blends until they reached perfection. SALT Tequila offers a variety of naturally flavored tequilas including Berry, Citrus and Salted Chocolate.
About Splash Beverage Group, Inc.:
Splash Beverage Group specializes in manufacturing, distribution, sales & marketing of various beverages across multiple channels. SBEV operates in both the non-alcoholic and alcoholic beverage segments which they believe leverages efficiencies and dilutes risk. SBEV believes its business model is unique as it ONLY develops/accelerates brands it perceives to have highly visible pre-existing brand awareness or pure category innovation. Splash Beverage Group’s vision and business model is to grow its existing portfolio and seek strategic acquisitions, ultimately leading individual brands to exit at times that offer attractive multiples. Unlike many other sectors, historically the beverage industry enjoys valuations/exits of 5-7 times topline revenue not EBITA.
This press release includes “forward-looking statements” within the meaning of U.S. federal securities laws. Words such as “expect,” “estimate,” “project,” “budget,” “forecast,” “anticipate,” “intend,” “plan,” “may,” “will,” “could,” “should,” “believes,” “predicts,” “potential,” “continue” and similar expressions are intended to identify such forward-looking statements. These forward-looking statements involve significant risks and uncertainties that could cause the actual results to differ materially from the expected results and, consequently, you should not rely on these forward-looking statements as predictions of future events. These forward-looking statements and factors that may cause such differences include, without limitation inability to enter into a definitive agreement with respect to the proposed transaction or to complete the transactions contemplated by the non-binding term sheet, matters discovered by the parties as they complete their respective due diligence investigation of the other. Other factors include the possibility that the proposed transaction does not close, including due to the failure to receive required security holder approvals, or the failure of other closing conditions. The foregoing list of factors is not exclusive. Readers are cautioned not to place undue reliance upon any forward-looking statements, which speak only as of the date made.
SOURCE: Splash Beverage Group, Inc.